Google Creative Ads Lab

Client

Client

Google News Initiative

Google News Initiative

Type

Type

Motion Design

Motion Design

Storyboarding & Animation

Storyboarding & Animation

Year

Year

2026

2026

About

About

Working with Three Are One, I developed storyboards and animation for Google News Initiative’s Creative Ads Lab. The work spanned launch and follow-up social content, refined through agency and Google reviews within the brand’s detailed guidelines.

Creative Ads Lab design frame: a new creative capability
Creative Ads Lab design frame: an advertiser proposition for publishers
Google News Initiative
Creative Ads Lab
Watch the full film

Credits

Three Are One

Agency, brief and creative feedback

Mat Auld

Storyboarding, visual development and animation

Credits

Three Are One

Agency, brief and creative feedback

Mat Auld

Storyboarding, visual development and animation

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