Google Creative Ads Lab

Client

Client

Google News Initiative

Google News Initiative

Type

Type

Motion Design

Motion Design

Storyboarding & Animation

Storyboarding & Animation

Year

Year

2026

2026

About

About

Working with Three Are One, I developed storyboards and animation for Google News Initiative’s Creative Ads Lab. The work spanned launch and follow-up social content, refined through agency and Google reviews within the brand’s detailed guidelines.

Creative Ads Lab design frame: a new creative capability
Creative Ads Lab design frame: an advertiser proposition for publishers
Google News Initiative
Creative Ads Lab
Watch the full film

Mat Auld

Storyboarding, visual development and animation

Mat Auld

Storyboarding, visual development and animation

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